About SAP Sapphire 2023
SAP Sapphire 2023 took place May 16–17 at the Orange County Convention Center in Orlando, alongside the ASUG Annual Conference. Business and technology leaders explored SAP’s cloud, business technology, and transformation strategies through expert sessions, product insights, and peer connections, gaining practical perspectives on building resilient, intelligent, and future-ready organizations in a changing business environment.
Client Requirements
Generate 30 Sales-Qualified Leads from key decision-makers across target industries, while driving global brand recognition and creating a memorable, high-impact attendee experience throughout the event.
TheChallenges
Outreach was restricted to opt-in attendees only, significantly limiting the prospect pool for pre-event meetings. QR Code standees also had to be sourced internationally within a near-impossible three-day window.
OurSolution
Active Prospecting specialists secured 100% ICP-matched SQLs on the floor. QR Code standees were sourced internationally to beat the deadline. A renowned mentalist and magician headlined the cocktail night, while branded merchandise created a strong, unified team presence throughout.
Results & Outcome
31 Sales-Qualified Leads delivered, including decision-makers. 80% were hot and warm leads. 45% came from accounts with revenue exceeding $10 billion. Every single account was unique.
Event Gallery
What Our Clients Say?
“You were a fantastic partner for Sibos 2025. Great execution, quality audience outreach, and excellent on-site support. Your flexibility, professionalism, and ability to adapt really stood out.”
A Swiss Technology Company
“Working with B2B Sales Arrow at WAF 2025 was a great experience. The team was proactive, flexible, and made sure everything ran smoothly while helping us reach the right audience.”
A Global Digital Leader
“The team did a great job driving targeted outreach and setting up valuable meetings at SIBOS. We were happy to see several conversations turn into real opportunities for us.”
A Global Revenue Management Provider
“Thank you team for delivering a sustainable and seamlessly executed booth experience at ITC 2025. Your smart digital-first approach helped us connect with the right audience while reducing printed collateral.”
A Global Digital Powerhouse
“Team B2B SA played a key role in making our ADIPEC presence a success through strong execution and meaningful audience engagement. Your ability to connect us with the right industry leaders created valuable business opportunities for our team.”
IT and Digital Leader
“Your crew brought incredible energy and dedication to our active prospecting efforts at Adobe Summit. Their proactive approach contributed in making a meaningful impact throughout the event.”
Global Digital Leader
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